01 SLURPEE
CLIENT: SLURPEE
PROJECT: EVERYTHING’S CHILLTo cope with the stress of the crumbling world around them, Gen Z’s sweet escapes are candy coated vices and a healthy dose of ironic optimism. Through an integrated brand campaign Slurpee keeps the cool by acting as the colorful sidekick. Fighting unforseen forces with forced smiles and eye rolls. No matter what your problems are, when you’ve got a Slurpee, Everything’s Chill.
PAID SOCIAL CONTENT
OOH WILD POSTINGS
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